Lifecycle email flow
Onboarding, activation or win-back, mapped to behaviour.
deep
~3m
Flow map + full email copy
This task leans on pillars you haven’t filled:
Personas, Product, Value, Voice, Objections
Fill them in the brainThese two decide the argument and the evidence, not just the tone. Leave them off and the asset is written for a generic reader.
Fill what you know and hit generate. Everything unknown gets pulled from the brain.
