Launch plan
Tiered launch with assets, owners and a countdown.
deep
~4m
Launch brief + asset checklist
This task leans on pillars you haven’t filled:
Product, Value, Personas, Channels, Positioning, Proof
Fill them in the brainThese two decide the argument and the evidence, not just the tone. Leave them off and the asset is written for a generic reader.
Fill what you know and hit generate. Everything unknown gets pulled from the brain.
